Tokyo visual merchandising displays Spring 2014

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Recently I had the pleasure of participating in a visual merchandising trip to Tokyo. Tokyo is regarded as the one of top fashion capitals of the world with many avant-garde designers in its midst. Tokyo is one of the few places in the world where fashion trends are taken to the extreme with the likes of harajuku and baby doll girls. It’s great, everywhere you turn you see a different fashion style, the Japanese add a whole new meaning to the word ‘unique’! They think outside the box and have impeccable design aesthetics. I would highly recommend Tokyo as a must see if your passionate about fashion and design. The best districts to visit for visual merchandising and store design would be Ginza, Harajuku, Aoyama, Shinjuku and Shibuya. Omotesandō st in Harajuku is where all the designer fashion flagships stores are located, much like the 5th ave of NYC. Architecture and store design here are not to be missed! Off this street are also many little side streets which are filled with heaps of little vintage and harajuku type fashion stores. The Harajuku district was definitely my favourite place to explore during the trip I went back there about 3 times! Check out some pictures from my trip here below. Most photo’s have been taken in Harajuku and Ginza districts.

Shiseido


 

Chanel 

 

Tomorrowland

 

Wako department store

 

Louis Vuitton

 

Hermes – Ginza 

 

Hermes – Shibuya

 

Gucci

 

Lavin

 

Fendi

 

Ginza Core

 

Dolce & Gabbana

 

Polo Ralph Lauren

 

Dior

 

Uniqlo

 

Topshop

 

Printemps                                                                                        30th anniversary celebrations.

 

Blvgari

 

Kate Spade

 

Marc by Marc Jacobs

 

Moncler 

 

Chloe

 

ChloeIsetan Department Store

 

MCM

 

Pass the Baton

 

Ragtag                                                                                                                        The cutest floor directory board I have ever seen!